Image Courtesy : apple.com
As Black Friday approaches on November 28, 2025, Apple enthusiasts are in for an early treat with significant discounts on the latest M4-powered MacBook Air models. Retailers like Amazon and Best Buy have slashed prices on these sleek laptops, marking some of the lowest prices seen since their launch earlier this year. This move comes as part of the ramp-up to the holiday shopping season, where competition among tech giants intensifies to capture consumer attention.
The star of the show is the 13-inch MacBook Air with the M4 chip. Originally priced at $999 for the base model with 16GB of unified memory and 256GB SSD storage, it's now available for as low as $749.99 at select retailers. This represents a whopping $250 savings, or about 25% off the MSRP, making it an all-time low. For those needing more power, the upgraded 13-inch version with 24GB of memory has dropped to $1,149.99 from its usual $1,399, offering nearly $250 in savings.
Not to be outdone, the larger 15-inch M4 MacBook Air is also seeing impressive reductions. The entry-level configuration (16GB memory, 256GB SSD) is now priced at $949.99, down from $1,299—a $350 discount that's turning heads among shoppers looking for a bigger screen without breaking the bank. These deals are primarily available through third-party sellers like Amazon, as Apple's official store typically maintains full pricing but may offer trade-in credits or bundle options.
Other configurations are following suit, with the entire 2025 M4 MacBook Air lineup experiencing at least $200 off across various specs. For instance, models with higher storage options (512GB or 1TB) are seeing proportional discounts, often dipping below $1,000 for mid-tier builds.
These price cuts aren't accidental—they're part of a broader strategy by retailers to kick off Black Friday early. With economic pressures and a competitive laptop market featuring rivals like Qualcomm's Snapdragon X Elite-powered Windows machines, Apple and its partners are enticing buyers ahead of the official sales frenzy. Analysts suggest this could be a response to softer demand in the premium segment, prompting aggressive promotions to clear inventory before potential new announcements in 2026.
Historically, Apple products see their best deals during Black Friday and Cyber Monday, but 2025 is shaping up to be exceptional with these pre-holiday drops. Shoppers who wait might find even deeper cuts, but current prices are already at record lows, reducing the risk of missing out.
Launched in early 2025, the M4 MacBook Air builds on Apple's silicon legacy with enhanced performance for everyday tasks, creative work, and light gaming. Key specs include:
- Processor**: Apple's M4 chip with up to 10-core CPU and 10-core GPU, delivering up to 1.6x faster performance than the M1 model.
- Display**: Liquid Retina display with 500 nits brightness, available in 13.6-inch or 15.3-inch sizes, supporting up to 1 billion colors.
- Battery Life**: Up to 18 hours of video playback, perfect for on-the-go users.
- Other Features**: MagSafe charging, two Thunderbolt ports, a 1080p FaceTime HD camera, and spatial audio support. It also integrates seamlessly with macOS Sequoia, offering AI-enhanced features like improved Siri and on-device machine learning.
At these discounted prices, the M4 MacBook Air offers tremendous value, especially for students, professionals, and casual users upgrading from older Intel or M1/M2 models. It's slimmer than ever at just 0.44 inches thick and weighs under 3 pounds, maintaining its reputation as the world's best-selling laptop.
Where to Snag These Deals
- Amazon: Leading the charge with the $749.99 13-inch model and free Prime shipping for eligible members.
- Best Buy: Matching many prices with in-store pickup options and Geek Squad protection plans available.
- Apple Store: While full price, check for education discounts or refurbished units starting around $849 for M4 models.
- Other Retailers: Walmart and Target may join in soon, so keep an eye on their apps for flash sales.
Pro tip: Use price-tracking tools like CamelCamelCamel for Amazon to confirm these are indeed historic lows, and consider bundle deals that include accessories like AirPods or AppleCare+.
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